Avril Lavigne is the latest female singer who’s the face for yet another fashion line, but except this time it’s her own. The Grammy nominated singer, recently did a photoshoot for her new clothing Abbey Dawn at the Viper Room nightclub in Los Angeles, possibly in preparation for the Spring/Summer season.
The actual announcement of Avril Lavigne fashion line was made in March of ’08 in which she teamed up with retailer Kohl’s to launch her affordable clothing line and accessories. The name for her line is stated to have come from her childhood nickname Abbey Dawn.
Clothing items from the line can be purchased at Kohl’s and ranges from $24-$48.
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