While many aspiring musicians dream of landing a big record deal with a major label, more and more are choosing to go it alone. Digital technology has improved the recording process, and Internet marketing is now considered an effective way to reach and establish a fan base. With those factors in place, becoming an independent musician yields all the creative control, yet continues to offer an alternative way for musicians to capitalize on their craft.
In this episode of Right on the Money! we meet Crista McRae, a 21-year old aspiring musician. She’s got a deep love of music, and a skill for singing and song-writing. Crista is currently in school to learn about the business side of being a musician, but even with good experience wonders if she’ll be able to survive out on her own.
Tune in to Right on the Money! Episode #511 “The Successful Indie Musician” in the Twin Cities Market Saturday, April 12th at 6:30 p.m. on TPT2 or Wednesday, April 16th at 7:30 p.m. on TPT17 to learn more about what it really takes to survive as an independent musician.
Solo artist Martin Sexton had a recording contract with a big label, but found that he could do better for himself by starting up his own label: “Kitchen Table Records”. Learn how Sexton uses his Independent status to bolster record sales and generate high audience turn-out at his shows.
Members of the Providence, Rhode Island band Gruvis Malt thus far have a seven year career making music and touring the country without the help of a major label. The six band members who describe their sound as “future rock” have sometimes had to learn the hard way how to get smart about producing their music, promote themselves and touring efficiently. Learn how they work together as a band to conserve their time, and financial resources.
“You hear the music of your favorite artist on the radio, or pop in a CD, but don’t usually think of that musician or band as a business entity,” said Right on the Money! host Chris Farrell. “In this episode, you’ll see that there is a lot of financial work going on behind the scenes to make music, protect it, promote the final product, tour efficiently and still remainfinancially viable.”
Right on the Money! — A 26-part, national series on public television — launched its fifth season in January 2003. The series, hosted by award- winning business journalist and financial expert Chris Farrell, shows viewers how to get their money in sync with their lifestyle through smarter, more informed financial decisions. Right on the Money! is carried by more than 160 public television stations and is seen by over one million viewers each week.
The series is distributed by American Public Television (APT) and produced by Twin Cities Public Television (TPT) with major funding provided exclusively by Allianz Life Insurance Company of North America. You can find Right on the Money! on the Web at: www.rightonthemoney.org .
Season Five of Right on the Money! takes a dynamic, contemporary approach to solving money matters not just of the wallet, but of the heart. The series covers everything from starting up your own restaurant to successfully retiring on less money, from managing finances when you’re called to duty in the military to having your adult children “boomerang” back home. Want to be a Bed and Breakfast owner? An inventor? Or start up your own business and become your own boss? Right on the Money! provides information and understanding so you’ll know what it will take to make happen.
Host Chris Farrell has been coaching and advising consumers on business and financial affairs for well over two decades. Farrell is a contributor on public television’s Nightly Business Report. He also co-hosts Sound Money, a weekly one-hour personal finance call-in radio show produced by Minnesota Public Radio and syndicated to more than 170 markets nationwide. In addition to his broadcast and radio experience, Farrell is the contributing economics editor for Business Week magazine. A graduate of the London School of Economics, Farrell has established a reputation as one of America’s most influential business journalists.