Phyllis Huguenin, who sells real estate to celebrities, has become a
celebrity of sorts herself as she takes real estate marketing to places
it has not been before.
The urban rap music phenomenon has now hit real estate in a big way,
with the Realtor ™ who has become a rap artist — and a pretty darn
good one at that.
Phyllis D. Huguenin has written and recorded the first rap single
designed to help sell real estate property. Utilizing a sound engineer
and rap producer, the project took several months and in the end the
tracks had to be relaid but the product is authentic and so catchy as
one industry insider put it “you can definitely groove to it.”
Hugunien raps along with a professional singer who does background. She
chose to spotlight two of her favorite projects on Miami Beach “The
Setai” and “Aqua” on Allison Island.
“It was a labor of love. I listen to rap everyday, and brushed
shoulders with some of the stars while selling properties so this was
the next logical progression for someone like myself who always tries
to think outside the box,” explained Huguenin.
Created as a demo single, it will be featured on Huguenin’s South Florida Real Estate Blog at http://sofla1.blogspot.com and the social networking site MySpace.com where she has amassed a sizeable “friends list” in a very short time.
Huguenin has a reputation for using unique marketing methods. In 2004
she carried a welcome sign when Shaquille O’Neal came to town as a new
member of the Miami Heat. That landed her on local and national
television, as well as newspaper stories
Those news stories resulted in the sale of a condominium to New Orleans
Saints corner back Michael McKenzie who, along with fellow Louisiana
residents, endured the upheaval of hurricane Katrina and loss of his
residence. He purchased a new home through Huguenin because of the Shaq
sign she carried in the news story.
Her web sit at http://www.PhyllisHuguenin.net
offers real estate agents from all parts of the country an opportunity
to participate in a book project that will be a collection of inspiring
and motivational success stories.
“These stories will revolve around the practice of real estate, the
people we meet, the problems we solve and the day to day triumphs and
heartaches of helping people trying to buy that property they’ve fallen
in love with or selling a home they’ve outgrown,” she explained.
Real estate agents are asked to submit inspirational, heartwarming,
true stories focusing on faith, love and perseverance with real estate
through the web site.
Phyllis D. Huguenin